IBPS SO Marketing Officer Coaching 2021

Are you looking for the right guidance for the IBPS SO Marketing Officer 2021 Exam?

Here's a quick solution for you!
For you to start preparing for the exam, you must know the exam pattern & syllabus according to the previous year's exam patterns and trends.

IBPS SO Marketing Online Coaching Class

Although there are many alternatives for you to prepare for the exam, But we assure you of the quality of courses that we are offering are strictly according to what is expected in the exams.
Team BankExamsToday is providing a comprehensive and systematic course for you to grow and step up the ladder of SUCCESS!

Following are some highlights of the course-

100% Syllabus Coverage
100+ Hours of Video Content
500 Practice for Quantitative Aptitude, Reasoning and English (in form of sectional quizzes)
Daily New Video Lesson on Marketing
Vocabulary Made Easy: 300 Words (New Added Regularly)
250 Idioms and Phrases Made Easy
Special English Grammar Lessons
Classes on Reading Comprehension and Sentence Improvement
Basic concepts of Quantitative Aptitude and Reasoning
High-Level Practice Questions
10 Mock Tests For Phase I
5 Mock Tests for Phase II
Doubt Clearing Sessions

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Syllabus for Preliminary Examination

Quantitative Aptitude

Data Interpretation
Data Sufficiency
Number Series
Time and Work
Time and Distance
Simple and Compound Interest
Ratio and Proportion
Averages
Mixture and Allegation
Pipes and Cisterns
Problems based on trains
Percentages
Partnership
Clocks
Permutation and Combinations
Probability
Profit, Loss and Discount
Elements of Algebra
Quadratic Equations

Reasoning Ability

Coding & Decoding
Syllogism
Machine Input Output
Puzzles
Seating Arrangements
Direction Sense Test
Blood Relations
Problems based on Ages
Rankings
Data Sufficiency
Statement and Conclusions
Statement and Assumptions
Statement and Arguments

English Language

Reading Comprehensions
Para Jumbles
Para Completion
Vocabulary
Error Spotting
Sentence Improvement
Cloze test

Syllabus for Mains Examination

Professional Knowledge (Marketing Officer)

Basics of Marketing
Marketing Environment & Analysis
Consumer Behavior
Business Buyer Behavior
Product Life cycle (PLC)
New Product Development
Segmentation, Targeting and Positioning (STP)
Demand Forecasting
Branding
Product Management
Service Marketing
Motivation Theories
Leadership Strategies- Porter's 3 Generic Strategies
Pricing
BCG Matrix
Porter's Model
Customer Relationship Management (CRM)
Customer Value
Marketing Information System (MIS)
Integrated Marketing Communication (IMC)
Retail & Sales Management
Advertising
Promotion
Public Relations
Personal Selling
Marketing Channels
Distribution & Channel Management
Business Ethics
Corporate Social Responsibility
Capital Budgeting
Capital Structure
Cost of capital
Leverages
Ratio analysis
Human Resource Management
Job design & Job Analysis
Training and Development
Performance Measurement & Performance Appraisal
Leadership & Grievance
Discipline
Employee Compensation

Exam Pattern and Dates

Every year many vacancies for IBPS SO officer come out. The Preliminary exam for IBPS was held on 28th and 29th December 2020 while the mains examination was scheduled on 25th January 2020.

Preliminary Exam

Serial No.	Name of Tests	No. of Questions	Maximum Marks	Duration
1	English Language	50	25	40 Minutes
2	Reasoning	50	50	40 Minutes
3	Quantitative Aptitude	50	50	40 Minutes
	TOTAL	150	125

Mains Exam

Name of Tests	No. of Questions	Maximum Marks	Duration
Professional Knowledge	60	60	45 Minutes

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